…and KNOWING is half the battle… GI JOE!

This series will be a challenge… but a FUN challenge.

This idea came out of nowhere…it wasn’t looking for me and I wasn’t looking for it.

I happen to be listening to someone’s conversation.  I wasn’t intentionally dipping into it… it was just VERY loud.

One line of the conversation was: “Now I know.” That’s it.

A vast majority of males currently between the ages of 39-47 are likely familiar with the 1980s afternoon cartoon of a rebooted GI Joe franchise.

At the end of the show, there would always be a life lesson moment… to make sure kids learned something while being psychically compelled to beg parents for action figures and vehicles. Timmy would do something bad, one of the Joes would call Timmy out on his crap, teach him that he messed up and he was now a better Timmy. The kid who messed up would always say, “Now I know.” And the Joe would ALWAYS reply “…and KNOWING is half the battle.”

To this day, 35 years later, WHENEVER someone says, “Now I know” I ALWAYS say (out loud… not to myself) “…and knowing is half the battle… GI JOE!”

Dudes my age get it. If they hear me, I get a knowing nod. Sometimes, I even get help saying the line. It’s a thing that only we understand. That, and we’ve been programmed to do it.

So, it’s G.I. Joe action figure art style for the next series.  YO JOE!